01
Outdated by the time it arrives
Interest cools quickly. A lead from last week is not the same opportunity as a live conversation today.
Commercial insurance growth
Stop buying names.
Start booking
real conversations.
Five Business Solutions helps insurance agencies connect with business owners and decision-makers who are ready to discuss commercial coverage — through live transfers and appointment-based opportunities.
Built around your appetite
Pilot before you scale
U.S.-wide coverage
Campaign fit
Your agency’s appetite,
built into the campaign.
The right opportunity starts with the right parameters.
Qualification rules active
Target geographyStates + ZIPs
Business classesYour choice
Coverage focusGL / WC / More
TimingRenewal-aware
Designed for agencies that need usable opportunities, not more noise
Approved lead vendorfor 3 Nationwide banks
20+ years in marketserving agencies and Farmers agents
Built to create meetingsnot just contact lists
The commercial insurance lead problem
If your producers are still chasing every lead, the system is costing you.
Most agencies do not need a bigger spreadsheet. They need more conversations with businesses their team can actually quote, serve, and win.
02
Shared with too many agents
Your producer should not compete against five, ten, or twenty other agencies for the same business.
03
Outside your appetite
Wrong class, wrong state, wrong size, wrong coverage — volume is not useful when the account cannot fit.
04
Impossible to reach
Give your team a chance to sell while the prospect is engaged instead of asking them to dial into a dead end.
A better handoff
The work starts before the phone rings.
We generate demand, qualify the opportunity around your campaign, and help put your team in front of the business while the interest is real.
Define your appetite
We align on target states, industries, coverage types, business size, renewal timing, carrier appetite, and the accounts you want to avoid.
Find real demand
Our campaigns are built to create new business-owner interest — not simply buy and redistribute a database of names.
Make the conversation
When a qualified prospect is ready, we can connect them through a live transfer or appointment-based opportunity.
Quality begins before the transfer
Your appetite.
Your campaign.
Your pipeline.
A commercial opportunity is only valuable if your producers can work it. That is why the campaign is built around the business you actually want to write.
- ✓More conversations with businesses you can actually insure
- ✓Less time spent sorting through generic lead volume
- ✓A clearer feedback loop between your producers and the campaign
Example qualification layerCampaign-ready
✓ Legitimate business
✓ Decision-maker involved
✓ Target business type
✓ Serviceable location
✓ Coverage need
✓ Reachable prospect
✓ Business size fit
✓ Renewal or timing signal
Depending on the program, information may include business name, owner or decision-maker details, location, phone, email, employees, payroll, revenue, current insurance, renewal timing, coverage needs, consent records, timestamps, source information, and IP data where applicable.
Is this a fit for your agency?
Commercial growth works best when your team is ready for the conversation.
The fit call is designed to make sure the campaign matches your appetite, capacity, and follow-up process before anyone talks about scaling.
What you can build with us
A commercial lead program that fits the way you sell.
Different agencies need different opportunities. We can shape the campaign around the lines, markets, and capacity that matter to your team.
Live transfers
Connect with a prospect while they are engaged and ready to discuss their business insurance needs.
Appointment opportunities
Give your producers a scheduled conversation they can prepare for and follow through on.
Agency-specific targeting
Build around states, ZIP codes, business classes, coverage types, business size, and carrier appetite.
Qualification before handoff
Collect the information that helps your team decide whether the opportunity belongs in its pipeline.
Renewal-aware timing
Where applicable, incorporate the timing signals that can make a commercial insurance conversation more relevant.
Pilot-first rollout
Start with a focused campaign, review the feedback, adjust what matters, and scale when it makes sense.
The difference is in the model
More usable opportunities.
Less lead chasing.
| Traditional lead vendor | The usual experience | Five Business Solutions |
|---|---|---|
| Delivery | A name, number, and a spreadsheet | Live conversations and appointment-based opportunities |
| Targeting | Generic definition of “commercial lead” | Campaign built around your actual appetite |
| Timing | Leads can sit for days | Connect while the prospect is engaged |
| Competition | Often shared with multiple agents | Exclusive opportunities available depending on campaign |
| Focus | More lead volume | More conversations your producers can work |
| Source | Buy and redistribute lists | Generate demand through marketing campaigns and acquisition channels |
Start with a pilot
Prove the conversation before you scale it.
You do not need to make a large commitment based on a sales pitch. Start with a defined market, a clear qualification model, and a campaign your team can evaluate firsthand.
Plan my pilot1
Define the targetAgree on markets, classes, coverages, and qualification criteria.
2
Launch the campaignStart generating and connecting the opportunities your team wants.
3
Review and refineUse producer feedback to improve the campaign before scaling.
Experience that matters
Quality and reliability matter to the organizations we serve.
Five Business Solutions is an approved lead vendor/provider for three nationwide banks. We have been in market for more than 20 years, serving a growing number of insurance agencies and Farmers agents across the country.
Experience working with organizations that expect quality, process, and consistency.
Our time in market gives us a practical understanding of appetite, producer capacity, follow-up, renewals, and the difference between activity and opportunity.
Where applicable, maintain consent records, timestamps, source information, and other campaign details that support quality control.
Straight answers
Questions agencies ask before they start.
What types of commercial insurance opportunities can you support?
Programs can be shaped around coverage needs such as Workers’ Compensation, General Liability, and other commercial insurance opportunities, depending on your target market and campaign fit.
Can you target specific states, ZIP codes, or industries?
Yes. The campaign conversation can include geography, business type, employee count, payroll, revenue, coverage, carrier appetite, and other criteria that define a good-fit account for your agency.
Are the opportunities exclusive?
Exclusivity can be built into the agreed campaign parameters. The right structure depends on the market, volume, and program we design together.
Do you only send leads, or can you connect live conversations?
The model is designed around live transfers and appointment-based opportunities so your team can speak with an engaged prospect instead of only receiving a name and number.
Do we have to commit to a large program?
No. We can start with a pilot: define the audience, launch the campaign, review the conversations and feedback, then decide whether the program should scale.
What happens on the fit call?
We’ll discuss your target states, industries, coverage types, carrier appetite, producer capacity, and the types of conversations you want more of. If the model is not a fit, we’ll tell you.
Let’s build your commercial lead program
Tell us what you want to sell. We’ll work on finding the businesses that need it.
Request a fit call to talk through your states, industries, coverages, business size, carrier appetite, and opportunity volume.
✓Focused on your agency’s actual appetite
✓Start with a pilot before scaling
✓No generic lead-list pitch
Request a fit call
Share a few details and the team can follow up to confirm the right next step.